About SOA Professional Development Hub

The SOA Professional Development Hub is committed to supporting the continuous growth of accountancy professionals as the profession evolves in an increasingly digital landscape. With the rapid advancement of artificial intelligence, data analytics, and other digital technologies, accountants must expand their capabilities beyond traditional accounting and finance related expertise to include artificial intelligence, data analytics, technology literacy, and digital governance. The Hub aims to provide relevant learning opportunities that equip professionals with the knowledge and practical skills to harness emerging technologies, enhance decision-making, and deliver greater value to organisations. By fostering a culture of lifelong learning and innovation, the SOA Professional Development Hub seeks to empower accountancy professionals to remain future-ready and contribute confidently to a technology-driven economy.

Message from our Programme Director

Clarence Goh

Programme Director

Clarence Goh

Associate Professor of Accounting (Practice); Assistant Dean (Lifelong Learning); 

"The accountancy profession is rapidly evolving as big data and artificial intelligence (AI) reshape how financial information is analysed, reported, and applied in decision-making." Read More

Testimonials

Trainer: He Jianzhong

RPA with Power Automate for Accounting and Finance Professionals

Jianzhong is an excellent trainer. His instructions were clear and it kept me interested in the course. He is also very patient and provided good guidance.

Trainer is very engaging, friendly and knowledgeable. He also knows the subject well and gives valuable tips and advice. Explanations are detailed and thorough.


Trainer: Clarence Goh

Data Modelling and Forecasting

The topic is relevant and practical to attract participants to sign up to understand further about the techniques.

Clarence is well versed in the subject and is able to use case scenarios and practical session to engage the class.


Trainer: Benjamin Ee

Data Visualization

Techniques taught are relevant to jobscope functions.

Benjamin is very engaging and passionate. He is knowledgeable in his field of work and real work experiences add flavor to the learning.